The Disney-owned cable sports network ESPN is taking heat for pushing a video of pop star Taylor Swift on social media without telling its followers that the clip was altered to serve as a joke on the Baltimore Ravens.
The incident comes after the network was already slammed for using artificial intelligence for its work without telling fans.
In a Sunday post on Instagram, ESPN’s “SportsCenter” shared a video of Swift in concert wearing a T-shirt that reads, “Who’s the Ravens anyway? Ew.”
The clip was captioned, “Taylor’s ‘new’ T-Shirt?”
“Imagine if Taylor Swift wore this to her next concert now that the Chiefs are back in the Super Bowl,” the post said.
The singer attended the AFC championship game at M&T Bank Stadium in Baltimore on Sunday to watch her current flame, Kansas City tight end Travis Kelce. The Chiefs beat the Ravens 17-10 to advance to the Super Bowl.
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The video led many social media users to think that Swift wore a T-shirt at her concert that slammed the Baltimore NFL team.
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But it turns out that the video is an AI fake, and ESPN was trying its hand at a humorous post. Swift never wore any shirt dissing the Ravens.
The clip is from a concert in March, when Swift wore a shirt that read, “Who’s Taylor Swift anyway? Ew.” The message was a slap at her critics.
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